Actually what is TikTok Shop? A TikTok Shop is a shopping feature accessible directly on the TikTok platform. It lets merchants, brands, and creators display and sell products directly on TikTok. TikTok Shop is an innovative new shopping feature which enables merchants, brands and creators to showcase and sell products directly on TikTok through in-feed videos, LIVEs, and product showcase tab. TikTok continues to add new features, some of which will greatly interest brands interested in marketing on the social platform. After nearly a year of trials, TikTok has rolled out TikTok Shopping. Why TikTok entered the Product based E-Commerce market. TikTok's rapid growth as a social media platform has made it a prime target for entering the e-commerce market. The platform's massive user base provides a huge opportunity for brands and merchants to connect with potential customers, both big and small. By leveraging this opportunity, TikTok aims to convert its user ba...